Member Retention Intelligence|← Edwardsville

Retention AI

Edwardsville · Edwardsville, IL

Studio

Overview Members Classes Retention AI Sales Operations Inventory Maintenance Reviews Settings

Cohort Retention

% of members still active N months after joining

18%

6-month

12-month

Cohort curves projected from live churn rate · each line = a quarterly member cohort

Members Analyzed

103

High Risk

immediate action needed

Medium Risk

monitor closely

Revenue at Risk

$55,726

annual exposure

Member Risk Distribution

High Risk

35% of members

Medium Risk

32% of members

Low Risk

33% of members

At-Risk by Membership Tier

Unlimited

81%21/26 · $46,992

12-Class Monthly

61%19/31 · $32,628

8-Class Monthly

68%15/22 · $16,620

4-Class Monthly

58%14/24 · $10,632

Member Risk Table

103 members · sorted by churn probability

#	Member	Risk	Last Visit	Visits 30d	Annual Value
1	Ashley Jones 12-class monthly	91	61d ago	0↓ 6	$1,824/yr
Churn Risk 91% Annual Value $1,824 Member Since 35d No-Show Rate 94.9% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency38% Frequency drop31% No-show rate21% Membership tenure9% Membership tier2% Suggested Action Immediate personal outreach — call from studio lead with a complimentary drop-in offer
2	Nicole Moore 4-class monthly	89	55d ago	0↓ 6	$660/yr
Churn Risk 89% Annual Value $660 Member Since 47d No-Show Rate 69.6% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency38% Frequency drop31% No-show rate16% Membership tenure9% Membership tier6% Suggested Action Trigger an automated re-engagement sequence with a limited-time comeback discount
3	Priya Robinson 4-class monthly	88	41d ago	1↓ 3	$828/yr
Churn Risk 88% Annual Value $828 Member Since 76d No-Show Rate 86.7% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Visit recency39% Frequency drop29% No-show rate20% Membership tenure6% Membership tier6% Suggested Action Immediate personal outreach — call from studio lead with a complimentary drop-in offer
4	Rachel Torres unlimited	88	43d ago	1↓ 6	$2,184/yr
Churn Risk 88% Annual Value $2,184 Member Since 60d No-Show Rate 95.1% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency39% Frequency drop32% No-show rate22% Membership tenure6% Membership tier1% Suggested Action Immediate personal outreach — call from studio lead with a complimentary drop-in offer
5	Emily Brown unlimited	86	61d ago	0↓ 4	$2,280/yr
Churn Risk 86% Annual Value $2,280 Member Since 85d No-Show Rate 86.6% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency40% Frequency drop33% No-show rate20% Membership tenure6% Membership tier1% Suggested Action Have their favorite instructor reach out directly with a come-back incentive
6	Camille Harris 4-class monthly	86	35d ago	0↓ 7	$708/yr
Churn Risk 86% Annual Value $708 Member Since 479d No-Show Rate 89.6% Risk Factors !30+ day lapse in attendance !Visited only once in past 45 days !Classpass usage replacing membership Model Feature Weights Visit recency39% Frequency drop33% No-show rate21% Membership tier6% Membership tenure2% Suggested Action Immediate personal outreach — call from studio lead with a complimentary drop-in offer
7	Michelle Walker 4-class monthly	86	52d ago	0↓ 4	$672/yr
Churn Risk 86% Annual Value $672 Member Since 70d No-Show Rate 63.8% Risk Factors !No visits in 30+ days !Monthly frequency down sharply !Multiple no-shows recorded Model Feature Weights Visit recency40% Frequency drop33% No-show rate15% Membership tenure6% Membership tier6% Suggested Action Trigger an automated re-engagement sequence with a limited-time comeback discount
8	Jordan Martin 4-class monthly	85	33d ago	0↓ 6	$684/yr
Churn Risk 85% Annual Value $684 Member Since 623d No-Show Rate 91.7% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Visit recency38% Frequency drop33% No-show rate21% Membership tier6% Membership tenure2% Suggested Action Have their favorite instructor reach out directly with a come-back incentive
9	Rebecca Moore 12-class monthly	85	50d ago	0↓ 5	$1,728/yr
Churn Risk 85% Annual Value $1,728 Member Since 609d No-Show Rate 98.1% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency40% Frequency drop33% No-show rate23% Membership tier2% Membership tenure2% Suggested Action Send personalized win-back text within 48 hours, offer a free class before renewal
10	Diana Taylor 4-class monthly	85	30d ago	0↓ 6	$756/yr
Churn Risk 85% Annual Value $756 Member Since 695d No-Show Rate 96.4% Risk Factors !Last-minute cancellations increasing !Weekly cadence broken for 5+ weeks !Engagement metrics at lowest point Model Feature Weights Visit recency37% Frequency drop33% No-show rate23% Membership tier6% Membership tenure2% Suggested Action Send personalized win-back text within 48 hours, offer a free class before renewal
11	Natalie Wright 12-class monthly	85	61d ago	1↓ 3	$1,632/yr
Churn Risk 85% Annual Value $1,632 Member Since 194d No-Show Rate 99.8% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency40% Frequency drop30% No-show rate24% Membership tenure4% Membership tier2% Suggested Action Send personalized win-back text within 48 hours, offer a free class before renewal
12	Riley Wilson 8-class monthly	84	52d ago	0↓ 8	$1,212/yr
Churn Risk 84% Annual Value $1,212 Member Since 519d No-Show Rate 81.5% Risk Factors !Last-minute cancellations increasing !Weekly cadence broken for 5+ weeks !Engagement metrics at lowest point Model Feature Weights Visit recency41% Frequency drop33% No-show rate19% Membership tier4% Membership tenure2% Suggested Action Immediate personal outreach — call from studio lead with a complimentary drop-in offer
13	Kate Nguyen 4-class monthly	83	54d ago	1↓ 4	$804/yr
Churn Risk 83% Annual Value $804 Member Since 696d No-Show Rate 76.3% Risk Factors !Last-minute cancellations increasing !Weekly cadence broken for 5+ weeks !Engagement metrics at lowest point Model Feature Weights Visit recency41% Frequency drop33% No-show rate18% Membership tier6% Membership tenure2% Suggested Action Have their favorite instructor reach out directly with a come-back incentive
14	Sarah Wright 12-class monthly	83	52d ago	1↓ 6	$1,668/yr
Churn Risk 83% Annual Value $1,668 Member Since 168d No-Show Rate 79.8% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency41% Frequency drop34% No-show rate19% Membership tenure4% Membership tier2% Suggested Action Trigger an automated re-engagement sequence with a limited-time comeback discount
15	Lauren Anderson unlimited	83	41d ago	0↓ 4	$2,172/yr
Churn Risk 83% Annual Value $2,172 Member Since 150d No-Show Rate 84.3% Risk Factors !30+ day lapse in attendance !Visited only once in past 45 days !Classpass usage replacing membership Model Feature Weights Visit recency41% Frequency drop34% No-show rate20% Membership tenure4% Membership tier1% Suggested Action Send personalized win-back text within 48 hours, offer a free class before renewal

Showing 1–15 of 103

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Retention ROI Calculator

Estimate how much annual revenue you can protect by retaining at-risk members.

% of high-risk members retained30%

5%80%

Members Saved

Total at Risk

$55,726

Annual Revenue Protected

$16,718

by retaining 11 members at 30%

JetSet Retention AI · Model AUC 0.841 · Predictions regenerate weekly