Member Retention Intelligence|← Darien

Retention AI

Darien · Darien, CT

Studio

Overview Members Classes Retention AI Sales Operations Inventory Maintenance Reviews Settings

Cohort Retention

% of members still active N months after joining

60%

6-month

36%

12-month

Cohort curves projected from live churn rate · each line = a quarterly member cohort

Members Analyzed

262

High Risk

immediate action needed

Medium Risk

monitor closely

Revenue at Risk

$66,025

annual exposure

Member Risk Distribution

High Risk

15% of members

Medium Risk

22% of members

166

Low Risk

63% of members

At-Risk by Membership Tier

Unlimited

28%20/71 · $44,652

12-Class Monthly

39%25/64 · $43,752

8-Class Monthly

39%28/72 · $32,064

4-Class Monthly

42%23/55 · $17,928

Member Risk Table

262 members · sorted by churn probability

#	Member	Risk	Last Visit	Visits 30d	Annual Value
1	Diana Anderson 8-class monthly	90	51d ago	1↓ 3	$1,164/yr
Churn Risk 90% Annual Value $1,164 Member Since 40d No-Show Rate 90.3% Risk Factors !No visits in 30+ days !Monthly frequency down sharply !Multiple no-shows recorded Model Feature Weights Visit recency38% Frequency drop29% No-show rate20% Membership tenure9% Membership tier4% Suggested Action Trigger an automated re-engagement sequence with a limited-time comeback discount
2	Camille Johnson 8-class monthly	87	60d ago	1↓ 6	$1,164/yr
Churn Risk 87% Annual Value $1,164 Member Since 384d No-Show Rate 99.9% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Visit recency39% Frequency drop32% No-show rate23% Membership tier4% Membership tenure2% Suggested Action Immediate personal outreach — call from studio lead with a complimentary drop-in offer
3	Emily Williams 4-class monthly	86	42d ago	0↓ 4	$804/yr
Churn Risk 86% Annual Value $804 Member Since 588d No-Show Rate 86.9% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency40% Frequency drop32% No-show rate20% Membership tier6% Membership tenure2% Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call
4	Jennifer Moore 8-class monthly	86	45d ago	1↓ 5	$1,104/yr
Churn Risk 86% Annual Value $1,104 Member Since 56d No-Show Rate 58.5% Risk Factors !Last-minute cancellations increasing !Weekly cadence broken for 5+ weeks !Engagement metrics at lowest point Model Feature Weights Visit recency40% Frequency drop33% No-show rate14% Membership tenure9% Membership tier4% Suggested Action Have their favorite instructor reach out directly with a come-back incentive
5	Natalie Allen 4-class monthly	85	58d ago	0↓ 6	$888/yr
Churn Risk 85% Annual Value $888 Member Since 643d No-Show Rate 82.5% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency40% Frequency drop33% No-show rate19% Membership tier6% Membership tenure2% Suggested Action Send personalized win-back text within 48 hours, offer a free class before renewal
6	Amanda Garcia unlimited	85	56d ago	0↓ 7	$2,244/yr
Churn Risk 85% Annual Value $2,244 Member Since 664d No-Show Rate 99.4% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency41% Frequency drop33% No-show rate24% Membership tenure2% Membership tier1% Suggested Action Trigger an automated re-engagement sequence with a limited-time comeback discount
7	Rachel Garcia 12-class monthly	84	35d ago	1↓ 7	$1,776/yr
Churn Risk 84% Annual Value $1,776 Member Since 597d No-Show Rate 99.0% Risk Factors !Last-minute cancellations increasing !Weekly cadence broken for 5+ weeks !Engagement metrics at lowest point Model Feature Weights Visit recency39% Frequency drop33% No-show rate23% Membership tier2% Membership tenure2% Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call
8	Brittany Flores 12-class monthly	84	23d ago	0↓ 5	$1,692/yr
Churn Risk 84% Annual Value $1,692 Member Since 37d No-Show Rate 92.5% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Frequency drop33% Visit recency33% No-show rate22% Membership tenure10% Membership tier2% Suggested Action Send personalized win-back text within 48 hours, offer a free class before renewal
9	Peyton Martin 4-class monthly	84	42d ago	1↓ 7	$696/yr
Churn Risk 84% Annual Value $696 Member Since 482d No-Show Rate 75.5% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Visit recency41% Frequency drop33% No-show rate18% Membership tier6% Membership tenure2% Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call
10	Brooke Allen 12-class monthly	84	60d ago	1↓ 4	$1,692/yr
Churn Risk 84% Annual Value $1,692 Member Since 330d No-Show Rate 87.0% Risk Factors !No visits in 30+ days !Monthly frequency down sharply !Multiple no-shows recorded Model Feature Weights Visit recency41% Frequency drop32% No-show rate21% Membership tenure4% Membership tier2% Suggested Action Trigger an automated re-engagement sequence with a limited-time comeback discount
11	Peyton Clark 8-class monthly	84	30d ago	1↓ 7	$1,128/yr
Churn Risk 84% Annual Value $1,128 Member Since 670d No-Show Rate 95.2% Risk Factors !30+ day lapse in attendance !Visited only once in past 45 days !Classpass usage replacing membership Model Feature Weights Visit recency38% Frequency drop33% No-show rate23% Membership tier4% Membership tenure2% Suggested Action Have their favorite instructor reach out directly with a come-back incentive
12	Natalie Williams 12-class monthly	83	49d ago	0↓ 5	$1,680/yr
Churn Risk 83% Annual Value $1,680 Member Since 402d No-Show Rate 86.9% Risk Factors !Last-minute cancellations increasing !Weekly cadence broken for 5+ weeks !Engagement metrics at lowest point Model Feature Weights Visit recency41% Frequency drop34% No-show rate21% Membership tier2% Membership tenure2% Suggested Action Immediate personal outreach — call from studio lead with a complimentary drop-in offer
13	Jordan Scott unlimited	83	35d ago	0↓ 5	$2,268/yr
Churn Risk 83% Annual Value $2,268 Member Since 680d No-Show Rate 97.6% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency40% Frequency drop34% No-show rate24% Membership tenure2% Membership tier1% Suggested Action Immediate personal outreach — call from studio lead with a complimentary drop-in offer
14	Sarah Clark 12-class monthly	83	38d ago	1↓ 6	$1,704/yr
Churn Risk 83% Annual Value $1,704 Member Since 384d No-Show Rate 88.4% Risk Factors !No visits in 30+ days !Monthly frequency down sharply !Multiple no-shows recorded Model Feature Weights Visit recency41% Frequency drop34% No-show rate21% Membership tier2% Membership tenure2% Suggested Action Send personalized win-back text within 48 hours, offer a free class before renewal
15	Natalie Flores 8-class monthly	82	55d ago	0↓ 8	$1,104/yr
Churn Risk 82% Annual Value $1,104 Member Since 475d No-Show Rate 74.9% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency42% Frequency drop34% No-show rate18% Membership tier4% Membership tenure2% Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call

Showing 1–15 of 262

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Retention ROI Calculator

Estimate how much annual revenue you can protect by retaining at-risk members.

% of high-risk members retained30%

5%80%

Members Saved

Total at Risk

$66,025

Annual Revenue Protected

$19,808

by retaining 11 members at 30%

JetSet Retention AI · Model AUC 0.841 · Predictions regenerate weekly