Studio Overview

Holly Springs

New

Holly Springs, NC · Southeast

Opened August 2025

4422 McMillan Rd.

(919) 555-0371

Class Occupancy

48.5%

+7.7% WoW

Average seat fill rate across all classes this week.

Member Bookings42
Pack Bookings22
ClassPass Bookings16

Active Members

81

+3.8% WoW

Total active memberships billed this week.

Net Change+3
Rev / Member$91

Weekly Revenue

$7,378

+2.0% WoW

Gross revenue collected across all booking types this week.

Rev / Member$91
vs Last Week$148

Weekly Churn

2.5%

-12.6% WoW

Share of active members who cancelled this week.

Est. Lost2
Still Active79
Overview

Revenue has climbed from $1,776/week to $7,378/week — up 315.5% over this period. The last 4 weeks averaged $7,049/week, up $889 from the prior 4 — growth is still building.

Membership has grown from 20 to 81 members — a net gain of 61 over this period. The last 4 weeks added an average of 2.4 members/week, up from the prior stretch — momentum is holding.

Retention AI →

81 members analyzed

18 high risk

High

18

22%

18 Members · Immediate Action Needed

Medium

18

22%

18 Members · Monitor Closely

Low

45

56%

45 Members · Stable Retention

Annual revenue at risk

$27,827

44%

of members at risk

AdvisoryMembership
Jun 2

Holly Springs opened August 2025 and membership ramp is tracking slightly below the new-studio benchmark. Presales conversion was strong; recommend activating referral program earlier than standard timeline.

Recent Reviews →
Google4.8★★★★★(5)
ClassPass4.5★★★★★(6)

Grace A.

★★★★★

Google
May 21, 2026

Just opened and already feels like a special place. The instructors are clearly passionate and so attentive. The studio is beautiful and the community is already forming. Can't wait to watch this place grow!

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Lexi F.

★★★★

ClassPass
May 20, 2026

Great experience overall. Instructors are attentive and the reformers are high quality. A few instructor changes lately but the core team is still excellent. Will definitely keep coming.

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Claire B.

★★★★★

ClassPass
May 16, 2026

Took a class with Opal on a whim and she completely sold me on this studio. So motivating without being overwhelming, and her cueing is genuinely the best I've experienced.

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Jenna W.

★★★★

Google
May 11, 2026

Really solid studio. My only small complaint is that the early morning slots are incredibly hard to book — they fill up within minutes. Clearly a sign that the classes are great, which they are. Just wish there was more availability.

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Isabella H.

★★★★★

ClassPass
May 9, 2026

So happy this studio opened nearby. Modern equipment, excellent instruction, and a genuinely welcoming vibe. The instructors take extra time with newer clients which I really appreciate.

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Dani S.

★★★★★

Google
May 4, 2026

I've been to dozens of boutique fitness studios and Nola is one of the best instructors I've ever had. She remembers your name, your limitations, and pushes you in exactly the right ways.

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Sophie N.

★★★★★

Google
Apr 27, 2026

Early adopter here and loving every single class. The instructors correct your form throughout and make sure you're getting the most out of the workout. Impressed with the quality for such a new studio.

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Kayla J.

★★★☆☆

ClassPass
Apr 22, 2026

The studio itself is great but I think Maren's pacing is a bit fast for where I am right now. Others in the class seemed to love it. Might try a different instructor next time.

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Zoe K.

★★★★★

ClassPass
Apr 15, 2026

Tried it on a whim and now I'm fully committed. Great energy for a brand new studio — already feels like a real community. Instructors are top tier. So glad they came to this area.

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Ava R.

★★★★★

Google
Apr 3, 2026

Brand new but already running like a well-oiled machine. Punctual classes, beautiful space, and instructors who genuinely care. Already booked my next two weeks of classes.

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Emma J.

★★★★★

ClassPass
Mar 22, 2026

Tried it the first week they opened and the quality blew me away for a brand new studio. The instructors are patient, the equipment is immaculate, and the class structure is one of the best I've experienced anywhere.

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