Member Retention Intelligence|← Torrey Hills

Retention AI

Torrey Hills · San Diego, CA

Studio

Overview Members Classes Retention AI Sales Operations Inventory Maintenance Reviews Settings

Cohort Retention

% of members still active N months after joining

66%

6-month

44%

12-month

Cohort curves projected from live churn rate · each line = a quarterly member cohort

Members Analyzed

269

High Risk

immediate action needed

Medium Risk

monitor closely

Revenue at Risk

$64,967

annual exposure

Member Risk Distribution

High Risk

13% of members

Medium Risk

22% of members

174

Low Risk

65% of members

At-Risk by Membership Tier

Unlimited

40%31/77 · $68,640

12-Class Monthly

31%21/68 · $36,312

8-Class Monthly

32%17/53 · $19,044

4-Class Monthly

37%26/71 · $20,892

Member Risk Table

269 members · sorted by churn probability

#	Member	Risk	Last Visit	Visits 30d	Annual Value
1	Stephanie Johnson 4-class monthly	87	37d ago	1↓ 7	$804/yr
Churn Risk 87% Annual Value $804 Member Since 581d No-Show Rate 93.4% Risk Factors !30+ day lapse in attendance !Visited only once in past 45 days !Classpass usage replacing membership Model Feature Weights Visit recency39% Frequency drop32% No-show rate22% Membership tier6% Membership tenure2% Suggested Action Trigger an automated re-engagement sequence with a limited-time comeback discount
2	Sophia Garcia 4-class monthly	87	59d ago	0↓ 5	$840/yr
Churn Risk 87% Annual Value $840 Member Since 167d No-Show Rate 81.1% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Visit recency40% Frequency drop32% No-show rate19% Membership tier6% Membership tenure3% Suggested Action Have their favorite instructor reach out directly with a come-back incentive
3	Amelia Johnson 12-class monthly	85	43d ago	1↓ 7	$1,656/yr
Churn Risk 85% Annual Value $1,656 Member Since 473d No-Show Rate 96.9% Risk Factors !Last-minute cancellations increasing !Weekly cadence broken for 5+ weeks !Engagement metrics at lowest point Model Feature Weights Visit recency40% Frequency drop33% No-show rate23% Membership tier2% Membership tenure2% Suggested Action Have their favorite instructor reach out directly with a come-back incentive
4	Brooke Torres 8-class monthly	85	47d ago	1↓ 5	$1,248/yr
Churn Risk 85% Annual Value $1,248 Member Since 337d No-Show Rate 80.7% Risk Factors !No visits in 30+ days !Monthly frequency down sharply !Multiple no-shows recorded Model Feature Weights Visit recency40% Frequency drop33% No-show rate19% Membership tier4% Membership tenure4% Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call
5	Stephanie Jackson 8-class monthly	85	51d ago	0↓ 8	$1,200/yr
Churn Risk 85% Annual Value $1,200 Member Since 110d No-Show Rate 67.4% Risk Factors !No visits in 30+ days !Monthly frequency down sharply !Multiple no-shows recorded Model Feature Weights Visit recency40% Frequency drop33% No-show rate16% Membership tenure6% Membership tier4% Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call
6	Amelia Lewis unlimited	85	48d ago	0↓ 6	$2,208/yr
Churn Risk 85% Annual Value $2,208 Member Since 576d No-Show Rate 99.7% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency41% Frequency drop33% No-show rate24% Membership tenure2% Membership tier1% Suggested Action Have their favorite instructor reach out directly with a come-back incentive
7	Priya Scott 4-class monthly	85	61d ago	0↓ 6	$852/yr
Churn Risk 85% Annual Value $852 Member Since 555d No-Show Rate 78.5% Risk Factors !No visits in 30+ days !Monthly frequency down sharply !Multiple no-shows recorded Model Feature Weights Visit recency41% Frequency drop33% No-show rate19% Membership tier6% Membership tenure2% Suggested Action Trigger an automated re-engagement sequence with a limited-time comeback discount
8	Nicole Green 12-class monthly	84	40d ago	1↓ 7	$1,836/yr
Churn Risk 84% Annual Value $1,836 Member Since 531d No-Show Rate 94.1% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency40% Frequency drop33% No-show rate22% Membership tier2% Membership tenure2% Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call
9	Nicole Robinson unlimited	84	47d ago	0↓ 6	$2,136/yr
Churn Risk 84% Annual Value $2,136 Member Since 48d No-Show Rate 64.5% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Visit recency41% Frequency drop33% No-show rate15% Membership tenure10% Membership tier1% Suggested Action Immediate personal outreach — call from studio lead with a complimentary drop-in offer
10	Peyton Wilson 12-class monthly	84	54d ago	1↓ 6	$1,692/yr
Churn Risk 84% Annual Value $1,692 Member Since 310d No-Show Rate 83.7% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Visit recency41% Frequency drop33% No-show rate20% Membership tenure4% Membership tier2% Suggested Action Immediate personal outreach — call from studio lead with a complimentary drop-in offer
11	Ava Nguyen 8-class monthly	84	40d ago	0↓ 6	$1,104/yr
Churn Risk 84% Annual Value $1,104 Member Since 393d No-Show Rate 82.0% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Visit recency41% Frequency drop33% No-show rate20% Membership tier4% Membership tenure2% Suggested Action Trigger an automated re-engagement sequence with a limited-time comeback discount
12	Stephanie Anderson 4-class monthly	83	37d ago	1↓ 5	$708/yr
Churn Risk 83% Annual Value $708 Member Since 474d No-Show Rate 74.2% Risk Factors !30+ day lapse in attendance !Visited only once in past 45 days !Classpass usage replacing membership Model Feature Weights Visit recency41% Frequency drop34% No-show rate18% Membership tier6% Membership tenure2% Suggested Action Immediate personal outreach — call from studio lead with a complimentary drop-in offer
13	Brooke Green 12-class monthly	83	64d ago	0↓ 5	$1,860/yr
Churn Risk 83% Annual Value $1,860 Member Since 124d No-Show Rate 77.2% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Visit recency41% Frequency drop34% No-show rate19% Membership tenure4% Membership tier2% Suggested Action Send personalized win-back text within 48 hours, offer a free class before renewal
14	Brittany Garcia 4-class monthly	82	37d ago	1↓ 5	$876/yr
Churn Risk 82% Annual Value $876 Member Since 393d No-Show Rate 69.2% Risk Factors !Last-minute cancellations increasing !Weekly cadence broken for 5+ weeks !Engagement metrics at lowest point Model Feature Weights Visit recency41% Frequency drop34% No-show rate17% Membership tier6% Membership tenure2% Suggested Action Send personalized win-back text within 48 hours, offer a free class before renewal
15	Jessica Torres 4-class monthly	82	63d ago	0↓ 5	$672/yr
Churn Risk 82% Annual Value $672 Member Since 566d No-Show Rate 65.9% Risk Factors !30+ day lapse in attendance !Visited only once in past 45 days !Classpass usage replacing membership Model Feature Weights Visit recency42% Frequency drop34% No-show rate16% Membership tier6% Membership tenure2% Suggested Action Have their favorite instructor reach out directly with a come-back incentive

Showing 1–15 of 269

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Retention ROI Calculator

Estimate how much annual revenue you can protect by retaining at-risk members.

% of high-risk members retained30%

5%80%

Members Saved

Total at Risk

$64,967

Annual Revenue Protected

$19,490

by retaining 11 members at 30%

JetSet Retention AI · Model AUC 0.841 · Predictions regenerate weekly