Member Retention Intelligence|← Raleigh – North Hills

Retention AI

Raleigh – North Hills · Raleigh, NC

Studio

Overview Members Classes Retention AI Sales Operations Inventory Maintenance Reviews Settings

Cohort Retention

% of members still active N months after joining

57%

6-month

33%

12-month

Cohort curves projected from live churn rate · each line = a quarterly member cohort

Members Analyzed

224

High Risk

immediate action needed

Medium Risk

monitor closely

Revenue at Risk

$60,537

annual exposure

Member Risk Distribution

High Risk

16% of members

Medium Risk

22% of members

140

Low Risk

63% of members

At-Risk by Membership Tier

Unlimited

42%21/50 · $46,116

12-Class Monthly

32%23/73 · $40,260

8-Class Monthly

42%20/48 · $22,428

4-Class Monthly

38%20/53 · $15,348

Member Risk Table

224 members · sorted by churn probability

#	Member	Risk	Last Visit	Visits 30d	Annual Value
1	Lauren Young 4-class monthly	90	61d ago	0↓ 8	$672/yr
Churn Risk 90% Annual Value $672 Member Since 55d No-Show Rate 75.5% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Visit recency38% Frequency drop31% No-show rate17% Membership tenure9% Membership tier6% Suggested Action Have their favorite instructor reach out directly with a come-back incentive
2	Brittany Martinez 8-class monthly	89	64d ago	0↓ 4	$1,044/yr
Churn Risk 89% Annual Value $1,044 Member Since 73d No-Show Rate 88.8% Risk Factors !Last-minute cancellations increasing !Weekly cadence broken for 5+ weeks !Engagement metrics at lowest point Model Feature Weights Visit recency38% Frequency drop31% No-show rate20% Membership tenure6% Membership tier4% Suggested Action Have their favorite instructor reach out directly with a come-back incentive
3	Olivia Clark 8-class monthly	89	49d ago	0↓ 8	$1,092/yr
Churn Risk 89% Annual Value $1,092 Member Since 211d No-Show Rate 99.4% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Visit recency39% Frequency drop32% No-show rate22% Membership tier4% Membership tenure3% Suggested Action Have their favorite instructor reach out directly with a come-back incentive
4	Rachel Anderson 8-class monthly	87	41d ago	1↓ 7	$1,248/yr
Churn Risk 87% Annual Value $1,248 Member Since 660d No-Show Rate 95.9% Risk Factors !Last-minute cancellations increasing !Weekly cadence broken for 5+ weeks !Engagement metrics at lowest point Model Feature Weights Visit recency40% Frequency drop32% No-show rate22% Membership tier4% Membership tenure2% Suggested Action Have their favorite instructor reach out directly with a come-back incentive
5	Camille Walker 8-class monthly	86	38d ago	0↓ 6	$1,152/yr
Churn Risk 86% Annual Value $1,152 Member Since 243d No-Show Rate 87.8% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Visit recency39% Frequency drop33% No-show rate20% Membership tier4% Membership tenure3% Suggested Action Trigger an automated re-engagement sequence with a limited-time comeback discount
6	Stephanie Hall 8-class monthly	86	32d ago	1↓ 4	$1,128/yr
Churn Risk 86% Annual Value $1,128 Member Since 340d No-Show Rate 97.4% Risk Factors !Last-minute cancellations increasing !Weekly cadence broken for 5+ weeks !Engagement metrics at lowest point Model Feature Weights Visit recency38% Frequency drop32% No-show rate23% Membership tier4% Membership tenure4% Suggested Action Trigger an automated re-engagement sequence with a limited-time comeback discount
7	Ava Brown 4-class monthly	86	50d ago	0↓ 8	$720/yr
Churn Risk 86% Annual Value $720 Member Since 85d No-Show Rate 63.3% Risk Factors !No visits in 30+ days !Monthly frequency down sharply !Multiple no-shows recorded Model Feature Weights Visit recency40% Frequency drop33% No-show rate15% Membership tenure6% Membership tier6% Suggested Action Send personalized win-back text within 48 hours, offer a free class before renewal
8	Rebecca Allen 12-class monthly	85	57d ago	1↓ 5	$1,728/yr
Churn Risk 85% Annual Value $1,728 Member Since 332d No-Show Rate 87.6% Risk Factors !No visits in 30+ days !Monthly frequency down sharply !Multiple no-shows recorded Model Feature Weights Visit recency40% Frequency drop33% No-show rate21% Membership tenure4% Membership tier2% Suggested Action Immediate personal outreach — call from studio lead with a complimentary drop-in offer
9	Stephanie Walker 8-class monthly	85	47d ago	1↓ 7	$1,116/yr
Churn Risk 85% Annual Value $1,116 Member Since 688d No-Show Rate 86.6% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Visit recency40% Frequency drop33% No-show rate20% Membership tier4% Membership tenure2% Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call
10	Brooke Martinez unlimited	84	39d ago	0↓ 6	$2,148/yr
Churn Risk 84% Annual Value $2,148 Member Since 50d No-Show Rate 67.4% Risk Factors !Last-minute cancellations increasing !Weekly cadence broken for 5+ weeks !Engagement metrics at lowest point Model Feature Weights Visit recency40% Frequency drop33% No-show rate16% Membership tenure9% Membership tier1% Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call
11	Riley Johnson 12-class monthly	84	42d ago	0↓ 5	$1,764/yr
Churn Risk 84% Annual Value $1,764 Member Since 268d No-Show Rate 84.4% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Visit recency41% Frequency drop33% No-show rate20% Membership tenure4% Membership tier2% Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call
12	Rachel Robinson 12-class monthly	84	32d ago	0↓ 6	$1,764/yr
Churn Risk 84% Annual Value $1,764 Member Since 171d No-Show Rate 94.4% Risk Factors !30+ day lapse in attendance !Visited only once in past 45 days !Classpass usage replacing membership Model Feature Weights Visit recency38% Frequency drop33% No-show rate22% Membership tenure4% Membership tier2% Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call
13	Peyton Anderson 4-class monthly	84	37d ago	0↓ 6	$804/yr
Churn Risk 84% Annual Value $804 Member Since 239d No-Show Rate 71.7% Risk Factors !30+ day lapse in attendance !Visited only once in past 45 days !Classpass usage replacing membership Model Feature Weights Visit recency40% Frequency drop33% No-show rate17% Membership tier6% Membership tenure4% Suggested Action Trigger an automated re-engagement sequence with a limited-time comeback discount
14	Michelle Jones unlimited	84	61d ago	0↓ 6	$2,316/yr
Churn Risk 84% Annual Value $2,316 Member Since 267d No-Show Rate 87.5% Risk Factors !No visits in 30+ days !Monthly frequency down sharply !Multiple no-shows recorded Model Feature Weights Visit recency41% Frequency drop33% No-show rate21% Membership tenure4% Membership tier1% Suggested Action Send personalized win-back text within 48 hours, offer a free class before renewal
15	Peyton Johnson 12-class monthly	83	64d ago	1↓ 3	$1,752/yr
Churn Risk 83% Annual Value $1,752 Member Since 34d No-Show Rate 68.2% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency41% Frequency drop31% No-show rate16% Membership tenure10% Membership tier2% Suggested Action Send personalized win-back text within 48 hours, offer a free class before renewal

Showing 1–15 of 224

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Retention ROI Calculator

Estimate how much annual revenue you can protect by retaining at-risk members.

% of high-risk members retained30%

5%80%

Members Saved

Total at Risk

$60,537

Annual Revenue Protected

$18,161

by retaining 11 members at 30%

JetSet Retention AI · Model AUC 0.841 · Predictions regenerate weekly