Member Retention Intelligence|← Charlotte – South End

Retention AI

Charlotte – South End · Charlotte, NC

Studio

Overview Members Classes Retention AI Sales Operations Inventory Maintenance Reviews Settings

Cohort Retention

% of members still active N months after joining

51%

6-month

26%

12-month

Cohort curves projected from live churn rate · each line = a quarterly member cohort

Members Analyzed

115

High Risk

immediate action needed

Medium Risk

monitor closely

Revenue at Risk

$38,588

annual exposure

Member Risk Distribution

High Risk

22% of members

Medium Risk

22% of members

Low Risk

57% of members

At-Risk by Membership Tier

Unlimited

53%16/30 · $35,076

12-Class Monthly

46%12/26 · $20,772

8-Class Monthly

35%8/23 · $8,976

4-Class Monthly

39%14/36 · $10,740

Member Risk Table

115 members · sorted by churn probability

#	Member	Risk	Last Visit	Visits 30d	Annual Value
1	Sophia Anderson 4-class monthly	90	54d ago	0↓ 5	$720/yr
Churn Risk 90% Annual Value $720 Member Since 114d No-Show Rate 87.6% Risk Factors !Last-minute cancellations increasing !Weekly cadence broken for 5+ weeks !Engagement metrics at lowest point Model Feature Weights Visit recency38% Frequency drop31% No-show rate19% Membership tenure6% Membership tier6% Suggested Action Trigger an automated re-engagement sequence with a limited-time comeback discount
2	Jennifer Martinez 12-class monthly	90	65d ago	0↓ 8	$1,848/yr
Churn Risk 90% Annual Value $1,848 Member Since 84d No-Show Rate 99.7% Risk Factors !Last-minute cancellations increasing !Weekly cadence broken for 5+ weeks !Engagement metrics at lowest point Model Feature Weights Visit recency38% Frequency drop31% No-show rate22% Membership tenure6% Membership tier2% Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call
3	Nicole Jones 4-class monthly	87	48d ago	0↓ 6	$720/yr
Churn Risk 87% Annual Value $720 Member Since 357d No-Show Rate 81.9% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency40% Frequency drop32% No-show rate19% Membership tier6% Membership tenure3% Suggested Action Immediate personal outreach — call from studio lead with a complimentary drop-in offer
4	Amelia Allen 8-class monthly	86	39d ago	1↓ 6	$1,104/yr
Churn Risk 86% Annual Value $1,104 Member Since 588d No-Show Rate 93.8% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency40% Frequency drop33% No-show rate22% Membership tier4% Membership tenure2% Suggested Action Trigger an automated re-engagement sequence with a limited-time comeback discount
5	Stephanie Brown 4-class monthly	85	59d ago	0↓ 8	$792/yr
Churn Risk 85% Annual Value $792 Member Since 82d No-Show Rate 59.4% Risk Factors !No visits in 30+ days !Monthly frequency down sharply !Multiple no-shows recorded Model Feature Weights Visit recency40% Frequency drop33% No-show rate14% Membership tenure6% Membership tier6% Suggested Action Have their favorite instructor reach out directly with a come-back incentive
6	Amanda Garcia 4-class monthly	84	29d ago	0↓ 8	$744/yr
Churn Risk 84% Annual Value $744 Member Since 67d No-Show Rate 73.3% Risk Factors !30+ day lapse in attendance !Visited only once in past 45 days !Classpass usage replacing membership Model Feature Weights Visit recency37% Frequency drop33% No-show rate17% Membership tenure7% Membership tier6% Suggested Action Immediate personal outreach — call from studio lead with a complimentary drop-in offer
7	Ashley Flores 4-class monthly	84	44d ago	1↓ 7	$864/yr
Churn Risk 84% Annual Value $864 Member Since 196d No-Show Rate 67.0% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency41% Frequency drop33% No-show rate16% Membership tier6% Membership tenure4% Suggested Action Have their favorite instructor reach out directly with a come-back incentive
8	Jordan Harris 4-class monthly	81	61d ago	1↓ 7	$744/yr
Churn Risk 81% Annual Value $744 Member Since 706d No-Show Rate 60.5% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Visit recency42% Frequency drop35% No-show rate15% Membership tier6% Membership tenure2% Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call
9	Sarah Lewis 8-class monthly	80	52d ago	1↓ 4	$1,044/yr
Churn Risk 80% Annual Value $1,044 Member Since 221d No-Show Rate 59.3% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency43% Frequency drop34% No-show rate15% Membership tier5% Membership tenure4% Suggested Action Have their favorite instructor reach out directly with a come-back incentive
10	Riley King 12-class monthly	79	44d ago	0↓ 8	$1,716/yr
Churn Risk 79% Annual Value $1,716 Member Since 554d No-Show Rate 66.3% Risk Factors !Last-minute cancellations increasing !Weekly cadence broken for 5+ weeks !Engagement metrics at lowest point Model Feature Weights Visit recency43% Frequency drop35% No-show rate17% Membership tier2% Membership tenure2% Suggested Action Immediate personal outreach — call from studio lead with a complimentary drop-in offer
11	Jennifer Robinson 12-class monthly	79	31d ago	0↓ 6	$1,812/yr
Churn Risk 79% Annual Value $1,812 Member Since 81d No-Show Rate 57.8% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Visit recency40% Frequency drop35% No-show rate15% Membership tenure7% Membership tier2% Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call
12	Priya Wilson 4-class monthly	79	60d ago	0↓ 7	$792/yr
Churn Risk 79% Annual Value $792 Member Since 465d No-Show Rate 50.2% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Visit recency43% Frequency drop35% No-show rate13% Membership tier6% Membership tenure2% Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call
13	Brooke Garcia unlimited	79	33d ago	1↓ 6	$2,244/yr
Churn Risk 79% Annual Value $2,244 Member Since 729d No-Show Rate 78.9% Risk Factors !30+ day lapse in attendance !Visited only once in past 45 days !Classpass usage replacing membership Model Feature Weights Visit recency41% Frequency drop36% No-show rate20% Membership tenure2% Membership tier1% Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call
14	Michelle Lee unlimited	79	32d ago	0↓ 7	$2,280/yr
Churn Risk 79% Annual Value $2,280 Member Since 578d No-Show Rate 80.2% Risk Factors !No visits in 30+ days !Monthly frequency down sharply !Multiple no-shows recorded Model Feature Weights Visit recency41% Frequency drop36% No-show rate20% Membership tenure2% Membership tier1% Suggested Action Trigger an automated re-engagement sequence with a limited-time comeback discount
15	Amanda Moore 12-class monthly	79	34d ago	1↓ 3	$1,716/yr
Churn Risk 79% Annual Value $1,716 Member Since 308d No-Show Rate 75.8% Risk Factors !30+ day lapse in attendance !Visited only once in past 45 days !Classpass usage replacing membership Model Feature Weights Visit recency42% Frequency drop33% No-show rate19% Membership tenure4% Membership tier2% Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call

Showing 1–15 of 115

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Retention ROI Calculator

Estimate how much annual revenue you can protect by retaining at-risk members.

% of high-risk members retained30%

5%80%

Members Saved

Total at Risk

$38,588

Annual Revenue Protected

$11,576

by retaining 8 members at 30%

JetSet Retention AI · Model AUC 0.841 · Predictions regenerate weekly