JetSet Modern Pilates
Member Retention Intelligence|Weston

Retention AI

Weston · Weston, FL

Cohort Retention

% of members still active N months after joining

67%

6-month

45%

12-month

Cohort curves projected from live churn rate · each line = a quarterly member cohort

Members Analyzed

242

High Risk

32

immediate action needed

Medium Risk

53

monitor closely

Revenue at Risk

$56,662

annual exposure

Member Risk Distribution

32

High Risk

13% of members

53

Medium Risk

22% of members

157

Low Risk

65% of members

At-Risk by Membership Tier

Unlimited
41%27/66 · $59,856
12-Class Monthly
31%15/48 · $25,920
8-Class Monthly
37%24/65 · $27,564
4-Class Monthly
30%19/63 · $15,564

Member Risk Table

242 members · sorted by churn probability

#MemberRiskLast VisitVisits 30dAnnual Value
1

Diana Hill

unlimited

9063d ago0↓ 5$2,136/yr

Churn Risk

90%

Annual Value

$2,136

Member Since

50d

No-Show Rate

91.9%

Risk Factors

  • !Last-minute cancellations increasing
  • !Weekly cadence broken for 5+ weeks
  • !Engagement metrics at lowest point

Model Feature Weights

Visit recency38%
Frequency drop31%
No-show rate21%
Membership tenure9%
Membership tier1%

Suggested Action

Have their favorite instructor reach out directly with a come-back incentive

2

Peyton Harris

4-class monthly

8731d ago1↓ 7$720/yr

Churn Risk

87%

Annual Value

$720

Member Since

60d

No-Show Rate

81.7%

Risk Factors

  • !Membership renewal approaching
  • !Long absence streak
  • !Booking activity stopped

Model Feature Weights

Visit recency37%
Frequency drop32%
No-show rate19%
Membership tenure6%
Membership tier6%

Suggested Action

Trigger an automated re-engagement sequence with a limited-time comeback discount

3

Jennifer King

8-class monthly

8663d ago0↓ 5$1,212/yr

Churn Risk

86%

Annual Value

$1,212

Member Since

716d

No-Show Rate

93.3%

Risk Factors

  • !46-day absence from studio
  • !Visits dropped from 6/month to 0
  • !100% no-show rate this month

Model Feature Weights

Visit recency40%
Frequency drop33%
No-show rate22%
Membership tier4%
Membership tenure2%

Suggested Action

Have their favorite instructor reach out directly with a come-back incentive

4

Peyton Flores

12-class monthly

8648d ago0↓ 4$1,680/yr

Churn Risk

86%

Annual Value

$1,680

Member Since

48d

No-Show Rate

67.5%

Risk Factors

  • !Last-minute cancellations increasing
  • !Weekly cadence broken for 5+ weeks
  • !Engagement metrics at lowest point

Model Feature Weights

Visit recency40%
Frequency drop33%
No-show rate16%
Membership tenure9%
Membership tier2%

Suggested Action

Have their favorite instructor reach out directly with a come-back incentive

5

Emily Anderson

8-class monthly

8546d ago1↓ 4$1,152/yr

Churn Risk

85%

Annual Value

$1,152

Member Since

594d

No-Show Rate

94.0%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency40%
Frequency drop32%
No-show rate22%
Membership tier4%
Membership tenure2%

Suggested Action

Send personalized win-back text within 48 hours, offer a free class before renewal

6

Brittany Torres

8-class monthly

8539d ago0↓ 4$1,248/yr

Churn Risk

85%

Annual Value

$1,248

Member Since

100d

No-Show Rate

69.1%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency40%
Frequency drop33%
No-show rate16%
Membership tenure6%
Membership tier4%

Suggested Action

Offer a 1-week pause on their membership to buy time; follow up with a check-in call

7

Diana Flores

4-class monthly

8524d ago1↓ 7$876/yr

Churn Risk

85%

Annual Value

$876

Member Since

41d

No-Show Rate

76.5%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency34%
Frequency drop33%
No-show rate18%
Membership tenure9%
Membership tier6%

Suggested Action

Immediate personal outreach — call from studio lead with a complimentary drop-in offer

8

Natalie Young

4-class monthly

8540d ago0↓ 8$816/yr

Churn Risk

85%

Annual Value

$816

Member Since

341d

No-Show Rate

72.3%

Risk Factors

  • !Last-minute cancellations increasing
  • !Weekly cadence broken for 5+ weeks
  • !Engagement metrics at lowest point

Model Feature Weights

Visit recency40%
Frequency drop33%
No-show rate17%
Membership tier6%
Membership tenure4%

Suggested Action

Offer a 1-week pause on their membership to buy time; follow up with a check-in call

9

Peyton Taylor

8-class monthly

8453d ago1↓ 4$1,128/yr

Churn Risk

84%

Annual Value

$1,128

Member Since

706d

No-Show Rate

87.8%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency41%
Frequency drop32%
No-show rate21%
Membership tier4%
Membership tenure2%

Suggested Action

Trigger an automated re-engagement sequence with a limited-time comeback discount

10

Natalie Lewis

8-class monthly

8452d ago0↓ 5$1,260/yr

Churn Risk

84%

Annual Value

$1,260

Member Since

292d

No-Show Rate

76.0%

Risk Factors

  • !Last-minute cancellations increasing
  • !Weekly cadence broken for 5+ weeks
  • !Engagement metrics at lowest point

Model Feature Weights

Visit recency41%
Frequency drop33%
No-show rate18%
Membership tier4%
Membership tenure4%

Suggested Action

Have their favorite instructor reach out directly with a come-back incentive

11

Megan Allen

4-class monthly

8464d ago0↓ 7$768/yr

Churn Risk

84%

Annual Value

$768

Member Since

258d

No-Show Rate

68.7%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency41%
Frequency drop33%
No-show rate16%
Membership tier6%
Membership tenure4%

Suggested Action

Send personalized win-back text within 48 hours, offer a free class before renewal

12

Amanda Scott

4-class monthly

8336d ago0↓ 8$780/yr

Churn Risk

83%

Annual Value

$780

Member Since

601d

No-Show Rate

74.5%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency40%
Frequency drop34%
No-show rate18%
Membership tier6%
Membership tenure2%

Suggested Action

Offer a 1-week pause on their membership to buy time; follow up with a check-in call

13

Taylor Martinez

8-class monthly

8330d ago0↓ 4$1,080/yr

Churn Risk

83%

Annual Value

$1,080

Member Since

56d

No-Show Rate

56.8%

Risk Factors

  • !30+ day lapse in attendance
  • !Visited only once in past 45 days
  • !Classpass usage replacing membership

Model Feature Weights

Visit recency38%
Frequency drop34%
No-show rate14%
Membership tenure10%
Membership tier4%

Suggested Action

Offer a 1-week pause on their membership to buy time; follow up with a check-in call

14

Morgan Williams

12-class monthly

8235d ago0↓ 6$1,728/yr

Churn Risk

82%

Annual Value

$1,728

Member Since

641d

No-Show Rate

88.7%

Risk Factors

  • !46-day absence from studio
  • !Visits dropped from 6/month to 0
  • !100% no-show rate this month

Model Feature Weights

Visit recency40%
Frequency drop34%
No-show rate22%
Membership tier2%
Membership tenure2%

Suggested Action

Send personalized win-back text within 48 hours, offer a free class before renewal

15

Emily Hall

4-class monthly

8228d ago0↓ 4$876/yr

Churn Risk

82%

Annual Value

$876

Member Since

726d

No-Show Rate

84.9%

Risk Factors

  • !46-day absence from studio
  • !Visits dropped from 6/month to 0
  • !100% no-show rate this month

Model Feature Weights

Visit recency37%
Frequency drop34%
No-show rate21%
Membership tier6%
Membership tenure2%

Suggested Action

Immediate personal outreach — call from studio lead with a complimentary drop-in offer

Showing 115 of 242
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Retention ROI Calculator

Estimate how much annual revenue you can protect by retaining at-risk members.

% of high-risk members retained30%
5%80%

Members Saved

10

Total at Risk

$56,662

Annual Revenue Protected

$16,999

by retaining 10 members at 30%

JetSet Retention AI · Model AUC 0.841 · Predictions regenerate weekly