Member Retention Intelligence|← Sunset Harbour

Retention AI

Sunset Harbour · Miami Beach, FL

Studio

Overview Members Classes Retention AI Sales Operations Inventory Maintenance Reviews Settings

Cohort Retention

% of members still active N months after joining

65%

6-month

42%

12-month

Cohort curves projected from live churn rate · each line = a quarterly member cohort

Members Analyzed

340

High Risk

immediate action needed

Medium Risk

monitor closely

Revenue at Risk

$83,921

annual exposure

Member Risk Distribution

High Risk

14% of members

Medium Risk

22% of members

219

Low Risk

64% of members

At-Risk by Membership Tier

Unlimited

37%34/91 · $75,732

12-Class Monthly

36%26/72 · $45,396

8-Class Monthly

33%27/81 · $31,224

4-Class Monthly

35%34/96 · $26,460

Member Risk Table

340 members · sorted by churn probability

#	Member	Risk	Last Visit	Visits 30d	Annual Value
1	Emily Harris unlimited	88	49d ago	0↓ 4	$2,232/yr
Churn Risk 88% Annual Value $2,232 Member Since 77d No-Show Rate 97.7% Risk Factors !No visits in 30+ days !Monthly frequency down sharply !Multiple no-shows recorded Model Feature Weights Visit recency39% Frequency drop32% No-show rate22% Membership tenure6% Membership tier1% Suggested Action Trigger an automated re-engagement sequence with a limited-time comeback discount
2	Peyton Johnson 4-class monthly	87	52d ago	1↓ 7	$864/yr
Churn Risk 87% Annual Value $864 Member Since 516d No-Show Rate 90.6% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency39% Frequency drop32% No-show rate21% Membership tier6% Membership tenure2% Suggested Action Have their favorite instructor reach out directly with a come-back incentive
3	Camille Martin 8-class monthly	86	61d ago	0↓ 7	$1,224/yr
Churn Risk 86% Annual Value $1,224 Member Since 640d No-Show Rate 94.7% Risk Factors !No visits in 30+ days !Monthly frequency down sharply !Multiple no-shows recorded Model Feature Weights Visit recency40% Frequency drop32% No-show rate22% Membership tier4% Membership tenure2% Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call
4	Megan Williams 12-class monthly	86	54d ago	1↓ 5	$1,632/yr
Churn Risk 86% Annual Value $1,632 Member Since 114d No-Show Rate 82.2% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Visit recency40% Frequency drop32% No-show rate19% Membership tenure6% Membership tier2% Suggested Action Have their favorite instructor reach out directly with a come-back incentive
5	Sarah Martin 4-class monthly	86	40d ago	0↓ 7	$756/yr
Churn Risk 86% Annual Value $756 Member Since 594d No-Show Rate 86.8% Risk Factors !No visits in 30+ days !Monthly frequency down sharply !Multiple no-shows recorded Model Feature Weights Visit recency40% Frequency drop33% No-show rate20% Membership tier6% Membership tenure2% Suggested Action Send personalized win-back text within 48 hours, offer a free class before renewal
6	Kate Lee 4-class monthly	86	58d ago	1↓ 5	$756/yr
Churn Risk 86% Annual Value $756 Member Since 212d No-Show Rate 77.8% Risk Factors !Last-minute cancellations increasing !Weekly cadence broken for 5+ weeks !Engagement metrics at lowest point Model Feature Weights Visit recency40% Frequency drop33% No-show rate18% Membership tier6% Membership tenure3% Suggested Action Send personalized win-back text within 48 hours, offer a free class before renewal
7	Olivia Hill 8-class monthly	85	22d ago	0↓ 4	$1,212/yr
Churn Risk 85% Annual Value $1,212 Member Since 51d No-Show Rate 92.9% Risk Factors !No visits in 30+ days !Monthly frequency down sharply !Multiple no-shows recorded Model Feature Weights Frequency drop33% Visit recency32% No-show rate22% Membership tenure9% Membership tier4% Suggested Action Have their favorite instructor reach out directly with a come-back incentive
8	Ava Hall 8-class monthly	84	53d ago	0↓ 5	$1,068/yr
Churn Risk 84% Annual Value $1,068 Member Since 63d No-Show Rate 64.0% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency41% Frequency drop33% No-show rate15% Membership tenure7% Membership tier4% Suggested Action Immediate personal outreach — call from studio lead with a complimentary drop-in offer
9	Brooke Flores 4-class monthly	84	42d ago	1↓ 6	$672/yr
Churn Risk 84% Annual Value $672 Member Since 62d No-Show Rate 55.3% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Visit recency41% Frequency drop33% No-show rate13% Membership tenure7% Membership tier6% Suggested Action Have their favorite instructor reach out directly with a come-back incentive
10	Nicole Walker 12-class monthly	83	55d ago	0↓ 5	$1,800/yr
Churn Risk 83% Annual Value $1,800 Member Since 445d No-Show Rate 88.7% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency41% Frequency drop34% No-show rate21% Membership tier2% Membership tenure2% Suggested Action Immediate personal outreach — call from studio lead with a complimentary drop-in offer
11	Kate Taylor 8-class monthly	83	36d ago	1↓ 6	$1,164/yr
Churn Risk 83% Annual Value $1,164 Member Since 62d No-Show Rate 63.7% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Visit recency40% Frequency drop34% No-show rate15% Membership tenure7% Membership tier4% Suggested Action Trigger an automated re-engagement sequence with a limited-time comeback discount
12	Sophia Clark 8-class monthly	83	54d ago	1↓ 7	$1,176/yr
Churn Risk 83% Annual Value $1,176 Member Since 582d No-Show Rate 76.4% Risk Factors !Membership renewal approaching !Long absence streak !Booking activity stopped Model Feature Weights Visit recency41% Frequency drop34% No-show rate18% Membership tier4% Membership tenure2% Suggested Action Have their favorite instructor reach out directly with a come-back incentive
13	Kate Lewis 4-class monthly	82	26d ago	1↓ 5	$708/yr
Churn Risk 82% Annual Value $708 Member Since 540d No-Show Rate 89.9% Risk Factors !No visits in 30+ days !Monthly frequency down sharply !Multiple no-shows recorded Model Feature Weights Visit recency36% Frequency drop34% No-show rate22% Membership tier6% Membership tenure2% Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call
14	Natalie Torres 4-class monthly	82	44d ago	1↓ 5	$888/yr
Churn Risk 82% Annual Value $888 Member Since 460d No-Show Rate 66.0% Risk Factors !46-day absence from studio !Visits dropped from 6/month to 0 !100% no-show rate this month Model Feature Weights Visit recency42% Frequency drop34% No-show rate16% Membership tier6% Membership tenure2% Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call
15	Taylor Nguyen unlimited	82	45d ago	0↓ 5	$2,208/yr
Churn Risk 82% Annual Value $2,208 Member Since 494d No-Show Rate 86.6% Risk Factors !30+ day lapse in attendance !Visited only once in past 45 days !Classpass usage replacing membership Model Feature Weights Visit recency42% Frequency drop34% No-show rate21% Membership tenure2% Membership tier1% Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call

Showing 1–15 of 340

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Retention ROI Calculator

Estimate how much annual revenue you can protect by retaining at-risk members.

% of high-risk members retained30%

5%80%

Members Saved

Total at Risk

$83,921

Annual Revenue Protected

$25,176

by retaining 14 members at 30%

JetSet Retention AI · Model AUC 0.841 · Predictions regenerate weekly