JetSet Modern Pilates
Member Retention Intelligence|Oviedo

Retention AI

Oviedo · Oviedo, FL

Cohort Retention

% of members still active N months after joining

51%

6-month

26%

12-month

Cohort curves projected from live churn rate · each line = a quarterly member cohort

Members Analyzed

119

High Risk

27

immediate action needed

Medium Risk

26

monitor closely

Revenue at Risk

$43,663

annual exposure

Member Risk Distribution

27

High Risk

23% of members

26

Medium Risk

22% of members

66

Low Risk

55% of members

At-Risk by Membership Tier

Unlimited
55%16/29 · $35,256
12-Class Monthly
42%14/33 · $24,420
8-Class Monthly
32%10/31 · $11,568
4-Class Monthly
50%13/26 · $10,620

Member Risk Table

119 members · sorted by churn probability

#MemberRiskLast VisitVisits 30dAnnual Value
1

Jordan Jones

4-class monthly

9038d ago0↓ 7$708/yr

Churn Risk

90%

Annual Value

$708

Member Since

167d

No-Show Rate

98.3%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency38%
Frequency drop31%
No-show rate22%
Membership tier6%
Membership tenure3%

Suggested Action

Send personalized win-back text within 48 hours, offer a free class before renewal

2

Morgan Walker

4-class monthly

8942d ago0↓ 4$792/yr

Churn Risk

89%

Annual Value

$792

Member Since

155d

No-Show Rate

94.2%

Risk Factors

  • !46-day absence from studio
  • !Visits dropped from 6/month to 0
  • !100% no-show rate this month

Model Feature Weights

Visit recency38%
Frequency drop31%
No-show rate21%
Membership tier6%
Membership tenure3%

Suggested Action

Send personalized win-back text within 48 hours, offer a free class before renewal

3

Megan Brown

4-class monthly

8957d ago0↓ 6$684/yr

Churn Risk

89%

Annual Value

$684

Member Since

360d

No-Show Rate

92.2%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency39%
Frequency drop32%
No-show rate21%
Membership tier6%
Membership tenure3%

Suggested Action

Offer a 1-week pause on their membership to buy time; follow up with a check-in call

4

Jennifer Flores

12-class monthly

8759d ago0↓ 6$1,632/yr

Churn Risk

87%

Annual Value

$1,632

Member Since

64d

No-Show Rate

84.4%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency40%
Frequency drop32%
No-show rate19%
Membership tenure6%
Membership tier2%

Suggested Action

Immediate personal outreach — call from studio lead with a complimentary drop-in offer

5

Brittany Torres

4-class monthly

8641d ago1↓ 7$888/yr

Churn Risk

86%

Annual Value

$888

Member Since

226d

No-Show Rate

80.7%

Risk Factors

  • !Last-minute cancellations increasing
  • !Weekly cadence broken for 5+ weeks
  • !Engagement metrics at lowest point

Model Feature Weights

Visit recency40%
Frequency drop32%
No-show rate19%
Membership tier6%
Membership tenure3%

Suggested Action

Immediate personal outreach — call from studio lead with a complimentary drop-in offer

6

Amelia Brown

8-class monthly

8538d ago1↓ 5$1,092/yr

Churn Risk

85%

Annual Value

$1,092

Member Since

373d

No-Show Rate

88.4%

Risk Factors

  • !46-day absence from studio
  • !Visits dropped from 6/month to 0
  • !100% no-show rate this month

Model Feature Weights

Visit recency40%
Frequency drop33%
No-show rate21%
Membership tier4%
Membership tenure2%

Suggested Action

Immediate personal outreach — call from studio lead with a complimentary drop-in offer

7

Rachel Thomas

unlimited

8552d ago1↓ 6$2,148/yr

Churn Risk

85%

Annual Value

$2,148

Member Since

95d

No-Show Rate

79.5%

Risk Factors

  • !Membership renewal approaching
  • !Long absence streak
  • !Booking activity stopped

Model Feature Weights

Visit recency41%
Frequency drop33%
No-show rate19%
Membership tenure7%
Membership tier1%

Suggested Action

Offer a 1-week pause on their membership to buy time; follow up with a check-in call

8

Amanda King

unlimited

8543d ago0↓ 6$2,316/yr

Churn Risk

85%

Annual Value

$2,316

Member Since

622d

No-Show Rate

99.3%

Risk Factors

  • !Membership renewal approaching
  • !Long absence streak
  • !Booking activity stopped

Model Feature Weights

Visit recency41%
Frequency drop33%
No-show rate24%
Membership tenure2%
Membership tier1%

Suggested Action

Have their favorite instructor reach out directly with a come-back incentive

9

Sarah Flores

unlimited

8449d ago0↓ 4$2,316/yr

Churn Risk

84%

Annual Value

$2,316

Member Since

650d

No-Show Rate

94.4%

Risk Factors

  • !Last-minute cancellations increasing
  • !Weekly cadence broken for 5+ weeks
  • !Engagement metrics at lowest point

Model Feature Weights

Visit recency41%
Frequency drop34%
No-show rate23%
Membership tenure2%
Membership tier1%

Suggested Action

Have their favorite instructor reach out directly with a come-back incentive

10

Natalie Jackson

8-class monthly

8345d ago1↓ 3$1,260/yr

Churn Risk

83%

Annual Value

$1,260

Member Since

61d

No-Show Rate

71.8%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency41%
Frequency drop31%
No-show rate17%
Membership tenure7%
Membership tier4%

Suggested Action

Offer a 1-week pause on their membership to buy time; follow up with a check-in call

11

Taylor Harris

4-class monthly

8137d ago0↓ 6$888/yr

Churn Risk

81%

Annual Value

$888

Member Since

403d

No-Show Rate

64.0%

Risk Factors

  • !46-day absence from studio
  • !Visits dropped from 6/month to 0
  • !100% no-show rate this month

Model Feature Weights

Visit recency42%
Frequency drop35%
No-show rate16%
Membership tier6%
Membership tenure2%

Suggested Action

Send personalized win-back text within 48 hours, offer a free class before renewal

12

Nicole Jackson

12-class monthly

8126d ago1↓ 5$1,848/yr

Churn Risk

81%

Annual Value

$1,848

Member Since

505d

No-Show Rate

98.8%

Risk Factors

  • !Last-minute cancellations increasing
  • !Weekly cadence broken for 5+ weeks
  • !Engagement metrics at lowest point

Model Feature Weights

Visit recency37%
Frequency drop35%
No-show rate24%
Membership tier2%
Membership tenure2%

Suggested Action

Trigger an automated re-engagement sequence with a limited-time comeback discount

13

Olivia Garcia

12-class monthly

8045d ago0↓ 8$1,788/yr

Churn Risk

80%

Annual Value

$1,788

Member Since

97d

No-Show Rate

50.5%

Risk Factors

  • !46-day absence from studio
  • !Visits dropped from 6/month to 0
  • !100% no-show rate this month

Model Feature Weights

Visit recency43%
Frequency drop35%
No-show rate13%
Membership tenure7%
Membership tier2%

Suggested Action

Send personalized win-back text within 48 hours, offer a free class before renewal

14

Stephanie Jackson

unlimited

8062d ago1↓ 7$2,268/yr

Churn Risk

80%

Annual Value

$2,268

Member Since

103d

No-Show Rate

54.4%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency43%
Frequency drop35%
No-show rate14%
Membership tenure7%
Membership tier1%

Suggested Action

Offer a 1-week pause on their membership to buy time; follow up with a check-in call

15

Natalie Thomas

unlimited

7952d ago1↓ 6$2,136/yr

Churn Risk

79%

Annual Value

$2,136

Member Since

719d

No-Show Rate

69.9%

Risk Factors

  • !Membership renewal approaching
  • !Long absence streak
  • !Booking activity stopped

Model Feature Weights

Visit recency44%
Frequency drop36%
No-show rate18%
Membership tenure2%
Membership tier1%

Suggested Action

Have their favorite instructor reach out directly with a come-back incentive

Showing 115 of 119
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Retention ROI Calculator

Estimate how much annual revenue you can protect by retaining at-risk members.

% of high-risk members retained30%
5%80%

Members Saved

8

Total at Risk

$43,663

Annual Revenue Protected

$13,099

by retaining 8 members at 30%

JetSet Retention AI · Model AUC 0.841 · Predictions regenerate weekly