JetSet Modern Pilates
Member Retention Intelligence|Jacksonville – Gate Parkway

Retention AI

Jacksonville – Gate Parkway · Jacksonville, FL

Cohort Retention

% of members still active N months after joining

64%

6-month

40%

12-month

Cohort curves projected from live churn rate · each line = a quarterly member cohort

Members Analyzed

232

High Risk

32

immediate action needed

Medium Risk

51

monitor closely

Revenue at Risk

$52,831

annual exposure

Member Risk Distribution

32

High Risk

14% of members

51

Medium Risk

22% of members

149

Low Risk

64% of members

At-Risk by Membership Tier

Unlimited
28%16/58 · $35,484
12-Class Monthly
34%21/62 · $36,264
8-Class Monthly
32%18/57 · $20,448
4-Class Monthly
51%28/55 · $21,900

Member Risk Table

232 members · sorted by churn probability

#MemberRiskLast VisitVisits 30dAnnual Value
1

Lauren Hill

4-class monthly

9459d ago1↓ 7$816/yr

Churn Risk

94%

Annual Value

$816

Member Since

51d

No-Show Rate

91.0%

Risk Factors

  • !Last-minute cancellations increasing
  • !Weekly cadence broken for 5+ weeks
  • !Engagement metrics at lowest point

Model Feature Weights

Visit recency37%
Frequency drop30%
No-show rate19%
Membership tenure9%
Membership tier5%

Suggested Action

Send personalized win-back text within 48 hours, offer a free class before renewal

2

Nicole Jackson

4-class monthly

8640d ago0↓ 6$696/yr

Churn Risk

86%

Annual Value

$696

Member Since

181d

No-Show Rate

79.3%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency40%
Frequency drop33%
No-show rate18%
Membership tier6%
Membership tenure3%

Suggested Action

Trigger an automated re-engagement sequence with a limited-time comeback discount

3

Sarah Martin

4-class monthly

8649d ago1↓ 7$660/yr

Churn Risk

86%

Annual Value

$660

Member Since

338d

No-Show Rate

77.0%

Risk Factors

  • !Membership renewal approaching
  • !Long absence streak
  • !Booking activity stopped

Model Feature Weights

Visit recency40%
Frequency drop33%
No-show rate18%
Membership tier6%
Membership tenure3%

Suggested Action

Immediate personal outreach — call from studio lead with a complimentary drop-in offer

4

Riley Green

12-class monthly

8560d ago0↓ 5$1,668/yr

Churn Risk

85%

Annual Value

$1,668

Member Since

34d

No-Show Rate

66.0%

Risk Factors

  • !30+ day lapse in attendance
  • !Visited only once in past 45 days
  • !Classpass usage replacing membership

Model Feature Weights

Visit recency40%
Frequency drop33%
No-show rate15%
Membership tenure9%
Membership tier2%

Suggested Action

Immediate personal outreach — call from studio lead with a complimentary drop-in offer

5

Emily Martin

12-class monthly

8529d ago0↓ 4$1,764/yr

Churn Risk

85%

Annual Value

$1,764

Member Since

109d

No-Show Rate

94.1%

Risk Factors

  • !Last-minute cancellations increasing
  • !Weekly cadence broken for 5+ weeks
  • !Engagement metrics at lowest point

Model Feature Weights

Visit recency36%
Frequency drop33%
No-show rate22%
Membership tenure6%
Membership tier2%

Suggested Action

Offer a 1-week pause on their membership to buy time; follow up with a check-in call

6

Sarah Garcia

4-class monthly

8526d ago0↓ 5$672/yr

Churn Risk

85%

Annual Value

$672

Member Since

292d

No-Show Rate

98.3%

Risk Factors

  • !Membership renewal approaching
  • !Long absence streak
  • !Booking activity stopped

Model Feature Weights

Visit recency35%
Frequency drop33%
No-show rate23%
Membership tier6%
Membership tenure4%

Suggested Action

Trigger an automated re-engagement sequence with a limited-time comeback discount

7

Emily Wilson

8-class monthly

8542d ago0↓ 7$1,044/yr

Churn Risk

85%

Annual Value

$1,044

Member Since

278d

No-Show Rate

80.3%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency40%
Frequency drop33%
No-show rate19%
Membership tier4%
Membership tenure4%

Suggested Action

Trigger an automated re-engagement sequence with a limited-time comeback discount

8

Rachel Garcia

unlimited

8461d ago0↓ 8$2,280/yr

Churn Risk

84%

Annual Value

$2,280

Member Since

115d

No-Show Rate

76.6%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency41%
Frequency drop33%
No-show rate18%
Membership tenure7%
Membership tier1%

Suggested Action

Immediate personal outreach — call from studio lead with a complimentary drop-in offer

9

Morgan Garcia

12-class monthly

8328d ago1↓ 6$1,752/yr

Churn Risk

83%

Annual Value

$1,752

Member Since

198d

No-Show Rate

98.7%

Risk Factors

  • !30+ day lapse in attendance
  • !Visited only once in past 45 days
  • !Classpass usage replacing membership

Model Feature Weights

Visit recency37%
Frequency drop34%
No-show rate24%
Membership tenure4%
Membership tier2%

Suggested Action

Have their favorite instructor reach out directly with a come-back incentive

10

Jennifer Anderson

8-class monthly

8348d ago0↓ 4$1,080/yr

Churn Risk

83%

Annual Value

$1,080

Member Since

107d

No-Show Rate

57.5%

Risk Factors

  • !30+ day lapse in attendance
  • !Visited only once in past 45 days
  • !Classpass usage replacing membership

Model Feature Weights

Visit recency41%
Frequency drop34%
No-show rate14%
Membership tenure7%
Membership tier4%

Suggested Action

Have their favorite instructor reach out directly with a come-back incentive

11

Megan Young

4-class monthly

8236d ago0↓ 5$876/yr

Churn Risk

82%

Annual Value

$876

Member Since

124d

No-Show Rate

64.2%

Risk Factors

  • !30+ day lapse in attendance
  • !Visited only once in past 45 days
  • !Classpass usage replacing membership

Model Feature Weights

Visit recency41%
Frequency drop34%
No-show rate16%
Membership tier6%
Membership tenure4%

Suggested Action

Send personalized win-back text within 48 hours, offer a free class before renewal

12

Megan Moore

unlimited

8237d ago0↓ 7$2,196/yr

Churn Risk

82%

Annual Value

$2,196

Member Since

468d

No-Show Rate

89.4%

Risk Factors

  • !30+ day lapse in attendance
  • !Visited only once in past 45 days
  • !Classpass usage replacing membership

Model Feature Weights

Visit recency41%
Frequency drop34%
No-show rate22%
Membership tenure2%
Membership tier1%

Suggested Action

Have their favorite instructor reach out directly with a come-back incentive

13

Jordan Anderson

12-class monthly

8165d ago1↓ 6$1,644/yr

Churn Risk

81%

Annual Value

$1,644

Member Since

425d

No-Show Rate

75.8%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency42%
Frequency drop35%
No-show rate19%
Membership tier2%
Membership tenure2%

Suggested Action

Immediate personal outreach — call from studio lead with a complimentary drop-in offer

14

Camille Flores

4-class monthly

8144d ago0↓ 4$864/yr

Churn Risk

81%

Annual Value

$864

Member Since

706d

No-Show Rate

58.8%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency43%
Frequency drop35%
No-show rate15%
Membership tier6%
Membership tenure2%

Suggested Action

Trigger an automated re-engagement sequence with a limited-time comeback discount

15

Jessica Torres

8-class monthly

8021d ago1↓ 7$1,020/yr

Churn Risk

80%

Annual Value

$1,020

Member Since

317d

No-Show Rate

97.7%

Risk Factors

  • !Membership renewal approaching
  • !Long absence streak
  • !Booking activity stopped

Model Feature Weights

Frequency drop35%
Visit recency33%
No-show rate24%
Membership tier5%
Membership tenure4%

Suggested Action

Offer a 1-week pause on their membership to buy time; follow up with a check-in call

Showing 115 of 232
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Retention ROI Calculator

Estimate how much annual revenue you can protect by retaining at-risk members.

% of high-risk members retained30%
5%80%

Members Saved

10

Total at Risk

$52,831

Annual Revenue Protected

$15,849

by retaining 10 members at 30%

JetSet Retention AI · Model AUC 0.841 · Predictions regenerate weekly