JetSet Modern Pilates
Member Retention Intelligence|Delray

Retention AI

Delray · Delray Beach, FL

Cohort Retention

% of members still active N months after joining

56%

6-month

32%

12-month

Cohort curves projected from live churn rate · each line = a quarterly member cohort

Members Analyzed

289

High Risk

45

immediate action needed

Medium Risk

64

monitor closely

Revenue at Risk

$79,926

annual exposure

Member Risk Distribution

45

High Risk

16% of members

64

Medium Risk

22% of members

180

Low Risk

62% of members

At-Risk by Membership Tier

Unlimited
44%28/64 · $62,052
12-Class Monthly
39%29/74 · $50,460
8-Class Monthly
40%23/58 · $26,184
4-Class Monthly
31%29/93 · $22,920

Member Risk Table

289 members · sorted by churn probability

#MemberRiskLast VisitVisits 30dAnnual Value
1

Diana Nguyen

8-class monthly

9351d ago0↓ 5$1,080/yr

Churn Risk

93%

Annual Value

$1,080

Member Since

54d

No-Show Rate

95.1%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency37%
Frequency drop30%
No-show rate20%
Membership tenure9%
Membership tier4%

Suggested Action

Send personalized win-back text within 48 hours, offer a free class before renewal

2

Priya Flores

4-class monthly

8941d ago1↓ 7$828/yr

Churn Risk

89%

Annual Value

$828

Member Since

241d

No-Show Rate

94.7%

Risk Factors

  • !Last-minute cancellations increasing
  • !Weekly cadence broken for 5+ weeks
  • !Engagement metrics at lowest point

Model Feature Weights

Visit recency38%
Frequency drop31%
No-show rate21%
Membership tier6%
Membership tenure3%

Suggested Action

Offer a 1-week pause on their membership to buy time; follow up with a check-in call

3

Brittany Torres

4-class monthly

8826d ago0↓ 4$756/yr

Churn Risk

88%

Annual Value

$756

Member Since

70d

No-Show Rate

99.5%

Risk Factors

  • !Membership renewal approaching
  • !Long absence streak
  • !Booking activity stopped

Model Feature Weights

Visit recency34%
Frequency drop32%
No-show rate23%
Membership tenure6%
Membership tier6%

Suggested Action

Offer a 1-week pause on their membership to buy time; follow up with a check-in call

4

Kate Allen

unlimited

8831d ago0↓ 8$2,184/yr

Churn Risk

88%

Annual Value

$2,184

Member Since

33d

No-Show Rate

95.9%

Risk Factors

  • !Last-minute cancellations increasing
  • !Weekly cadence broken for 5+ weeks
  • !Engagement metrics at lowest point

Model Feature Weights

Visit recency36%
Frequency drop32%
No-show rate22%
Membership tenure9%
Membership tier1%

Suggested Action

Trigger an automated re-engagement sequence with a limited-time comeback discount

5

Diana Jones

4-class monthly

8734d ago0↓ 7$804/yr

Churn Risk

87%

Annual Value

$804

Member Since

196d

No-Show Rate

89.0%

Risk Factors

  • !Last-minute cancellations increasing
  • !Weekly cadence broken for 5+ weeks
  • !Engagement metrics at lowest point

Model Feature Weights

Visit recency38%
Frequency drop32%
No-show rate21%
Membership tier6%
Membership tenure3%

Suggested Action

Have their favorite instructor reach out directly with a come-back incentive

6

Rachel Taylor

4-class monthly

8738d ago0↓ 5$732/yr

Churn Risk

87%

Annual Value

$732

Member Since

332d

No-Show Rate

83.1%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency39%
Frequency drop32%
No-show rate19%
Membership tier6%
Membership tenure3%

Suggested Action

Trigger an automated re-engagement sequence with a limited-time comeback discount

7

Amanda Thomas

12-class monthly

8661d ago1↓ 7$1,644/yr

Churn Risk

86%

Annual Value

$1,644

Member Since

335d

No-Show Rate

95.6%

Risk Factors

  • !46-day absence from studio
  • !Visits dropped from 6/month to 0
  • !100% no-show rate this month

Model Feature Weights

Visit recency40%
Frequency drop32%
No-show rate22%
Membership tenure3%
Membership tier2%

Suggested Action

Have their favorite instructor reach out directly with a come-back incentive

8

Jessica Hall

8-class monthly

8644d ago1↓ 7$1,080/yr

Churn Risk

86%

Annual Value

$1,080

Member Since

379d

No-Show Rate

94.2%

Risk Factors

  • !Membership renewal approaching
  • !Long absence streak
  • !Booking activity stopped

Model Feature Weights

Visit recency40%
Frequency drop32%
No-show rate22%
Membership tier4%
Membership tenure2%

Suggested Action

Have their favorite instructor reach out directly with a come-back incentive

9

Morgan Scott

4-class monthly

8662d ago0↓ 7$804/yr

Churn Risk

86%

Annual Value

$804

Member Since

623d

No-Show Rate

86.9%

Risk Factors

  • !Last-minute cancellations increasing
  • !Weekly cadence broken for 5+ weeks
  • !Engagement metrics at lowest point

Model Feature Weights

Visit recency40%
Frequency drop32%
No-show rate20%
Membership tier6%
Membership tenure2%

Suggested Action

Immediate personal outreach — call from studio lead with a complimentary drop-in offer

10

Ava Hall

8-class monthly

8639d ago1↓ 6$1,140/yr

Churn Risk

86%

Annual Value

$1,140

Member Since

123d

No-Show Rate

86.4%

Risk Factors

  • !30+ day lapse in attendance
  • !Visited only once in past 45 days
  • !Classpass usage replacing membership

Model Feature Weights

Visit recency40%
Frequency drop33%
No-show rate20%
Membership tier4%
Membership tenure3%

Suggested Action

Immediate personal outreach — call from studio lead with a complimentary drop-in offer

11

Stephanie Robinson

12-class monthly

8651d ago0↓ 7$1,692/yr

Churn Risk

86%

Annual Value

$1,692

Member Since

326d

No-Show Rate

91.7%

Risk Factors

  • !Last-minute cancellations increasing
  • !Weekly cadence broken for 5+ weeks
  • !Engagement metrics at lowest point

Model Feature Weights

Visit recency40%
Frequency drop33%
No-show rate21%
Membership tenure4%
Membership tier2%

Suggested Action

Have their favorite instructor reach out directly with a come-back incentive

12

Jennifer Thomas

8-class monthly

8464d ago1↓ 3$1,140/yr

Churn Risk

84%

Annual Value

$1,140

Member Since

101d

No-Show Rate

77.2%

Risk Factors

  • !Last-minute cancellations increasing
  • !Weekly cadence broken for 5+ weeks
  • !Engagement metrics at lowest point

Model Feature Weights

Visit recency41%
Frequency drop30%
No-show rate18%
Membership tenure7%
Membership tier4%

Suggested Action

Immediate personal outreach — call from studio lead with a complimentary drop-in offer

13

Jennifer Clark

12-class monthly

8461d ago1↓ 4$1,848/yr

Churn Risk

84%

Annual Value

$1,848

Member Since

593d

No-Show Rate

96.3%

Risk Factors

  • !46-day absence from studio
  • !Visits dropped from 6/month to 0
  • !100% no-show rate this month

Model Feature Weights

Visit recency41%
Frequency drop32%
No-show rate23%
Membership tier2%
Membership tenure2%

Suggested Action

Send personalized win-back text within 48 hours, offer a free class before renewal

14

Rebecca Martinez

12-class monthly

8451d ago0↓ 7$1,728/yr

Churn Risk

84%

Annual Value

$1,728

Member Since

413d

No-Show Rate

89.4%

Risk Factors

  • !Last-minute cancellations increasing
  • !Weekly cadence broken for 5+ weeks
  • !Engagement metrics at lowest point

Model Feature Weights

Visit recency41%
Frequency drop33%
No-show rate21%
Membership tier2%
Membership tenure2%

Suggested Action

Offer a 1-week pause on their membership to buy time; follow up with a check-in call

15

Natalie Garcia

12-class monthly

8345d ago0↓ 8$1,704/yr

Churn Risk

83%

Annual Value

$1,704

Member Since

107d

No-Show Rate

67.5%

Risk Factors

  • !Last-minute cancellations increasing
  • !Weekly cadence broken for 5+ weeks
  • !Engagement metrics at lowest point

Model Feature Weights

Visit recency41%
Frequency drop34%
No-show rate16%
Membership tenure7%
Membership tier2%

Suggested Action

Have their favorite instructor reach out directly with a come-back incentive

Showing 115 of 289
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Retention ROI Calculator

Estimate how much annual revenue you can protect by retaining at-risk members.

% of high-risk members retained30%
5%80%

Members Saved

14

Total at Risk

$79,926

Annual Revenue Protected

$23,978

by retaining 14 members at 30%

JetSet Retention AI · Model AUC 0.841 · Predictions regenerate weekly