| 1 | Stephanie Lewis 8-class monthly | 90 | 50d ago | 1↓ 7 | $1,224/yr | |
Risk Factors - !No visits in 30+ days
- !Monthly frequency down sharply
- !Multiple no-shows recorded
Suggested Action Have their favorite instructor reach out directly with a come-back incentive |
| 2 | Sarah Lewis 8-class monthly | 88 | 31d ago | 0↓ 6 | $1,248/yr | |
Risk Factors - !46-day absence from studio
- !Visits dropped from 6/month to 0
- !100% no-show rate this month
Suggested Action Have their favorite instructor reach out directly with a come-back incentive |
| 3 | Jennifer Green 4-class monthly | 87 | 38d ago | 1↓ 6 | $768/yr | |
Risk Factors - !No visits in 30+ days
- !Monthly frequency down sharply
- !Multiple no-shows recorded
Suggested Action Send personalized win-back text within 48 hours, offer a free class before renewal |
| 4 | Sarah Walker 4-class monthly | 87 | 23d ago | 1↓ 6 | $780/yr | |
Risk Factors - !46-day absence from studio
- !Visits dropped from 6/month to 0
- !100% no-show rate this month
Suggested Action Trigger an automated re-engagement sequence with a limited-time comeback discount |
| 5 | Sarah Torres 8-class monthly | 87 | 56d ago | 1↓ 7 | $1,116/yr | |
Risk Factors - !No visits in 30+ days
- !Monthly frequency down sharply
- !Multiple no-shows recorded
Suggested Action Have their favorite instructor reach out directly with a come-back incentive |
| 6 | Charlotte Thomas 4-class monthly | 86 | 51d ago | 0↓ 8 | $876/yr | |
Risk Factors - !Last-minute cancellations increasing
- !Weekly cadence broken for 5+ weeks
- !Engagement metrics at lowest point
Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call |
| 7 | Sophia Thomas 8-class monthly | 86 | 49d ago | 1↓ 4 | $1,056/yr | |
Risk Factors - !Last-minute cancellations increasing
- !Weekly cadence broken for 5+ weeks
- !Engagement metrics at lowest point
Suggested Action Immediate personal outreach — call from studio lead with a complimentary drop-in offer |
| 8 | Emily Williams 12-class monthly | 86 | 44d ago | 0↓ 6 | $1,680/yr | |
Risk Factors - !No visits in 30+ days
- !Monthly frequency down sharply
- !Multiple no-shows recorded
Suggested Action Trigger an automated re-engagement sequence with a limited-time comeback discount |
| 9 | Amelia Thomas 8-class monthly | 86 | 59d ago | 0↓ 6 | $1,200/yr | |
Risk Factors - !46-day absence from studio
- !Visits dropped from 6/month to 0
- !100% no-show rate this month
Suggested Action Have their favorite instructor reach out directly with a come-back incentive |
| 10 | Sophia King 12-class monthly | 84 | 29d ago | 0↓ 7 | $1,632/yr | |
Risk Factors - !Last-minute cancellations increasing
- !Weekly cadence broken for 5+ weeks
- !Engagement metrics at lowest point
Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call |
| 11 | Priya Young 12-class monthly | 83 | 39d ago | 0↓ 4 | $1,656/yr | |
Risk Factors - !Membership renewal approaching
- !Long absence streak
- !Booking activity stopped
Suggested Action Trigger an automated re-engagement sequence with a limited-time comeback discount |
| 12 | Rebecca Walker 8-class monthly | 83 | 49d ago | 1↓ 4 | $1,116/yr | |
Risk Factors - !46-day absence from studio
- !Visits dropped from 6/month to 0
- !100% no-show rate this month
Suggested Action Immediate personal outreach — call from studio lead with a complimentary drop-in offer |
| 13 | Peyton Martin 4-class monthly | 82 | 25d ago | 1↓ 6 | $804/yr | |
Risk Factors - !No visits in 30+ days
- !Monthly frequency down sharply
- !Multiple no-shows recorded
Suggested Action Trigger an automated re-engagement sequence with a limited-time comeback discount |
| 14 | Taylor Young 4-class monthly | 82 | 40d ago | 0↓ 8 | $900/yr | |
Risk Factors - !Last-minute cancellations increasing
- !Weekly cadence broken for 5+ weeks
- !Engagement metrics at lowest point
Suggested Action Offer a 1-week pause on their membership to buy time; follow up with a check-in call |
| 15 | Rebecca Nguyen unlimited | 82 | 35d ago | 1↓ 5 | $2,112/yr | |
Risk Factors - !46-day absence from studio
- !Visits dropped from 6/month to 0
- !100% no-show rate this month
Suggested Action Have their favorite instructor reach out directly with a come-back incentive |