JetSet Modern Pilates
Member Retention Intelligence|Carrollwood

Retention AI

Carrollwood · Tampa, FL

Cohort Retention

% of members still active N months after joining

64%

6-month

41%

12-month

Cohort curves projected from live churn rate · each line = a quarterly member cohort

Members Analyzed

262

High Risk

36

immediate action needed

Medium Risk

58

monitor closely

Revenue at Risk

$61,476

annual exposure

Member Risk Distribution

36

High Risk

14% of members

58

Medium Risk

22% of members

168

Low Risk

64% of members

At-Risk by Membership Tier

Unlimited
45%25/56 · $54,744
12-Class Monthly
30%21/70 · $36,276
8-Class Monthly
34%22/65 · $24,672
4-Class Monthly
37%26/71 · $20,892

Member Risk Table

262 members · sorted by churn probability

#MemberRiskLast VisitVisits 30dAnnual Value
1

Stephanie Lewis

8-class monthly

9050d ago1↓ 7$1,224/yr

Churn Risk

90%

Annual Value

$1,224

Member Since

75d

No-Show Rate

91.2%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency38%
Frequency drop31%
No-show rate20%
Membership tenure6%
Membership tier4%

Suggested Action

Have their favorite instructor reach out directly with a come-back incentive

2

Sarah Lewis

8-class monthly

8831d ago0↓ 6$1,248/yr

Churn Risk

88%

Annual Value

$1,248

Member Since

68d

No-Show Rate

94.7%

Risk Factors

  • !46-day absence from studio
  • !Visits dropped from 6/month to 0
  • !100% no-show rate this month

Model Feature Weights

Visit recency36%
Frequency drop32%
No-show rate22%
Membership tenure6%
Membership tier4%

Suggested Action

Have their favorite instructor reach out directly with a come-back incentive

3

Jennifer Green

4-class monthly

8738d ago1↓ 6$768/yr

Churn Risk

87%

Annual Value

$768

Member Since

86d

No-Show Rate

74.0%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency39%
Frequency drop32%
No-show rate17%
Membership tenure6%
Membership tier6%

Suggested Action

Send personalized win-back text within 48 hours, offer a free class before renewal

4

Sarah Walker

4-class monthly

8723d ago1↓ 6$780/yr

Churn Risk

87%

Annual Value

$780

Member Since

48d

No-Show Rate

91.0%

Risk Factors

  • !46-day absence from studio
  • !Visits dropped from 6/month to 0
  • !100% no-show rate this month

Model Feature Weights

Frequency drop32%
Visit recency32%
No-show rate21%
Membership tenure9%
Membership tier6%

Suggested Action

Trigger an automated re-engagement sequence with a limited-time comeback discount

5

Sarah Torres

8-class monthly

8756d ago1↓ 7$1,116/yr

Churn Risk

87%

Annual Value

$1,116

Member Since

493d

No-Show Rate

96.6%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency40%
Frequency drop32%
No-show rate22%
Membership tier4%
Membership tenure2%

Suggested Action

Have their favorite instructor reach out directly with a come-back incentive

6

Charlotte Thomas

4-class monthly

8651d ago0↓ 8$876/yr

Churn Risk

86%

Annual Value

$876

Member Since

559d

No-Show Rate

87.2%

Risk Factors

  • !Last-minute cancellations increasing
  • !Weekly cadence broken for 5+ weeks
  • !Engagement metrics at lowest point

Model Feature Weights

Visit recency40%
Frequency drop32%
No-show rate20%
Membership tier6%
Membership tenure2%

Suggested Action

Offer a 1-week pause on their membership to buy time; follow up with a check-in call

7

Sophia Thomas

8-class monthly

8649d ago1↓ 4$1,056/yr

Churn Risk

86%

Annual Value

$1,056

Member Since

567d

No-Show Rate

95.2%

Risk Factors

  • !Last-minute cancellations increasing
  • !Weekly cadence broken for 5+ weeks
  • !Engagement metrics at lowest point

Model Feature Weights

Visit recency40%
Frequency drop32%
No-show rate22%
Membership tier4%
Membership tenure2%

Suggested Action

Immediate personal outreach — call from studio lead with a complimentary drop-in offer

8

Emily Williams

12-class monthly

8644d ago0↓ 6$1,680/yr

Churn Risk

86%

Annual Value

$1,680

Member Since

693d

No-Show Rate

98.8%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency40%
Frequency drop33%
No-show rate23%
Membership tier2%
Membership tenure2%

Suggested Action

Trigger an automated re-engagement sequence with a limited-time comeback discount

9

Amelia Thomas

8-class monthly

8659d ago0↓ 6$1,200/yr

Churn Risk

86%

Annual Value

$1,200

Member Since

141d

No-Show Rate

82.9%

Risk Factors

  • !46-day absence from studio
  • !Visits dropped from 6/month to 0
  • !100% no-show rate this month

Model Feature Weights

Visit recency40%
Frequency drop33%
No-show rate19%
Membership tier4%
Membership tenure4%

Suggested Action

Have their favorite instructor reach out directly with a come-back incentive

10

Sophia King

12-class monthly

8429d ago0↓ 7$1,632/yr

Churn Risk

84%

Annual Value

$1,632

Member Since

358d

No-Show Rate

99.9%

Risk Factors

  • !Last-minute cancellations increasing
  • !Weekly cadence broken for 5+ weeks
  • !Engagement metrics at lowest point

Model Feature Weights

Visit recency37%
Frequency drop33%
No-show rate24%
Membership tenure4%
Membership tier2%

Suggested Action

Offer a 1-week pause on their membership to buy time; follow up with a check-in call

11

Priya Young

12-class monthly

8339d ago0↓ 4$1,656/yr

Churn Risk

83%

Annual Value

$1,656

Member Since

206d

No-Show Rate

77.9%

Risk Factors

  • !Membership renewal approaching
  • !Long absence streak
  • !Booking activity stopped

Model Feature Weights

Visit recency41%
Frequency drop34%
No-show rate19%
Membership tenure4%
Membership tier2%

Suggested Action

Trigger an automated re-engagement sequence with a limited-time comeback discount

12

Rebecca Walker

8-class monthly

8349d ago1↓ 4$1,116/yr

Churn Risk

83%

Annual Value

$1,116

Member Since

133d

No-Show Rate

72.1%

Risk Factors

  • !46-day absence from studio
  • !Visits dropped from 6/month to 0
  • !100% no-show rate this month

Model Feature Weights

Visit recency42%
Frequency drop33%
No-show rate17%
Membership tier4%
Membership tenure4%

Suggested Action

Immediate personal outreach — call from studio lead with a complimentary drop-in offer

13

Peyton Martin

4-class monthly

8225d ago1↓ 6$804/yr

Churn Risk

82%

Annual Value

$804

Member Since

285d

No-Show Rate

86.8%

Risk Factors

  • !No visits in 30+ days
  • !Monthly frequency down sharply
  • !Multiple no-shows recorded

Model Feature Weights

Visit recency35%
Frequency drop34%
No-show rate21%
Membership tier6%
Membership tenure4%

Suggested Action

Trigger an automated re-engagement sequence with a limited-time comeback discount

14

Taylor Young

4-class monthly

8240d ago0↓ 8$900/yr

Churn Risk

82%

Annual Value

$900

Member Since

195d

No-Show Rate

60.1%

Risk Factors

  • !Last-minute cancellations increasing
  • !Weekly cadence broken for 5+ weeks
  • !Engagement metrics at lowest point

Model Feature Weights

Visit recency42%
Frequency drop34%
No-show rate15%
Membership tier6%
Membership tenure4%

Suggested Action

Offer a 1-week pause on their membership to buy time; follow up with a check-in call

15

Rebecca Nguyen

unlimited

8235d ago1↓ 5$2,112/yr

Churn Risk

82%

Annual Value

$2,112

Member Since

424d

No-Show Rate

92.7%

Risk Factors

  • !46-day absence from studio
  • !Visits dropped from 6/month to 0
  • !100% no-show rate this month

Model Feature Weights

Visit recency40%
Frequency drop34%
No-show rate23%
Membership tenure2%
Membership tier1%

Suggested Action

Have their favorite instructor reach out directly with a come-back incentive

Showing 115 of 262
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Retention ROI Calculator

Estimate how much annual revenue you can protect by retaining at-risk members.

% of high-risk members retained30%
5%80%

Members Saved

11

Total at Risk

$61,476

Annual Revenue Protected

$18,443

by retaining 11 members at 30%

JetSet Retention AI · Model AUC 0.841 · Predictions regenerate weekly